COALESCE will help to find the first non null value.
SELECT
cpm.ChassisSK,
COALESCE(ColorAPaintCode, ColorBPaintCode, ColorCPaintCode, ColorDPaintCode,
ColorEPaintCode, ColorFPaintCode, ColorGPaintCode, ColorHPaintCode,
ColorJPaintCode, ColorKPaintCode, ColorLPaintCode) as PaintCode
FROM [DIM].[ChassisPaintMaster] cpm